I make this image for a cover page in MUY INTERESANTE spanish magazine. The article was about compulsive and unnecessary purchases. First I modeled the market trolley (I dont find any good model in commercial sites and decided to make my own: 6 hours work) and next adapt my neanderthal model, morphing his head for a cromagnon look and add a polylines layer for sasquatch hair. Fibally model a flintstones style cloth and render with a hdri image in ambience lights. Some little adjusts for shados in photoshop and voila!